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Alumna Jasmine Chong Launches her Brand this Fashion Week

Written by School of Fashion | Feb 11, 2016.

ELLEdraping

Jasmine Chong graduated from AAS Fashion Marketing last May 2015 and is launching her F/W 2016 women’s collection during fashion week on February 17, 2016.

Her collection embraces quiet luxury, creating meticulously crafted womenswear pieces that marry the romance of luxury detailing with the functionality of pret-a-porter. At the heart of each garment is an unapologetic commitment to celebrating the female form, with silhouettes that are fluid and delicate, often cut from a single piece of fabric. The designer weaves rich and personal stories through a canvas of colour, silhouette, texture and form, producing pieces that are sculptural, romantic and meaningful. The label is for the woman who is soft, yet also strong.

Check what Elle said about her at this link.

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