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Parsons 2013 Fashion Benefit

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Walking is good for Visual Merchandising

Written by admin | Sep 12, 2012.

Beauty is fleeting and so are display windows.  Some change weekly, some change monthly. This window, photographed by AAS Visual Merchandising student Chantel Shah, shows one of this season’s “it” bags. It was photographed one day and changed the next (probably to make room for Prada Soho’s FNO events)

Walking is good for you and it’s the best way to learn about a city and its inhabitants. I’m Kevin Calica and I teach Visual Merchandising at Parsons. Right now we’re focusing on SEEING-learning by observing and considering what makes a successful display. Discovering what makes us want to stop and enter a store is key to understanding why and how we shop. Join us this semester as our class documents some of New York City’s most compelling retail store windows.

The Winner

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  1. priyanka gupta

    im looking for a crash course in fashion and visual merchandising. can u please suggest me any institute?

    Apr 30, 2013 @ 3:04 pm

  2. Hi Priyanka,
    I believe our Continuing education department may have a class for you. Check out the summer and fall schedules here:

    Good luck!
    Gretchen Harnick, Editor Parsons 560

    May 14, 2013 @ 4:31 pm

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